The International Poultry Welfare Alliance (IPWA) and the U.S.-Roundtable for Sustainable Poultry & Eggs (US-RSPE) added several new members to their respective Board of Directors.
The newly elected directors for US-RSPE are:
- Integrator/Processor Representative: Andy Rojeski, Pilgrim's Pride
- Grower Representative: Dan Fields, Herbruck's Poultry Ranch
- Civil Society Representative: Maria-Elena Varas, World Wildlife Fund
The newly elected IPWA board members, bringing a wealth of experience and expertise, are:
- Turkey Live Production Representative: Stephen Williams, Butterball
- Broiler Live Production Representative: Kathleen Long, Maple Leaf Foods
- Layer Live Production Representative: Mohamed Mousa, Herbruck's Poultry Ranch
- Academic Representative: Dr. Katy Tarrant, COOP Fresno State
- Civil Society Representative: Ashley Peterson, National Chicken Council
"We welcome the new Board members who will help us take the organization to the next level and gives us expertise across the supply chain." said Richard Griffiths, IPWA chair.
"Our newly elected board members bring invaluable insights into sustainability practices within the poultry industry. Their commitment to continuous improvement will help us drive meaningful progress across the entire supply chain," stated Ethan Carter, US-RSPE chair. "By having a board that reflects the entire value chain, we are better equipped to promote sustainability from the grassroots level up to the final consumer."
Carter will be one of the featured speakers at the 2024 Chicken Marketing Summit. During his session, attendees will learn how the discourse around sustainability may change in 10 years, and how members of the U.S. Roundtable for Sustainable Poultry & Eggs are working together to achieve and measure continuous improvement.
Attend the 2024 Chicken Marketing Summit
Make plans to attend the 2024 Chicken Marketing Summit at the Renaissance Birmingham Ross Bridge Golf Resort & Spa in Birmingham, Alabama, on July 29-31, 2024. This one-of-a-kind event will look forward to the consumer of 2035 and the issues that will impact their protein choices.
For the first time, the Summit will have two content tracks. As always, one track will focus on consumer trends of today and what will be expected in 2035 and how advancing digital technology will impact how chicken will be sold and marketed in the future. The second content track will explore how the industry will meet consumer expectations by adapting new and existing technologies to raise and process broilers utilizing fewer resources and with improved welfare, food safety and convenience.
