Manna Pro launches new logo

Animal nutrition manufacturer focuses on hobby farmers

Missouri-based animal nutrition manufacturer Manna Pro has launched a new corporate logo and brand identity featuring the tagline “Nurturing Life.” New packaging for Manna Pro’s products will begin appearing as early as April, and a new corporate Web site is expected to launch later in 2010.

Manna Pro’s product lines primarily serve hobby farmers who raise horses, goats, chickens, cows, pigs, rabbits, hamsters, guinea pigs and birds. The new logo’s “morning barn sunrise,” green and blue waves and new typeface are designed to demonstrate the company’s commitment to making products that nurture the hobby farmer’s "open air" lifestyle.

The logo and tagline were developed by Shaw Company, an advertising agency based in St. Louis, Mo.

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