World Egg Day was celebrated in Latin America, as in many other countries. But I do have a particular interest in this region, since it has several of the highest per capita egg consumption rates in the world (data from 2023). I will give just a few examples in alphabetical order of country names.
Argentina: 336 eggs
This year, Argentina celebrated with a culinary marathon featuring 14 chefs and doctors cooking live on the Latin American Egg Institute's YouTube channel. The Argentine Chamber of Poultry Producers (CAPIA) also highlighted the egg industry’s sustained growth with a product combining attributes of sustainability and nutrition. It is important to note the stress they put on eliminating the 21% value-added tax of this basic food (disproportionate to other animal proteins) to strengthen domestic consumption.
Brazil: 242 eggs
A country producing 1,800 eggs per second, Brazil, carried out different digital campaigns, school events, short courses and seminars over a month, with the participation of influencers and egg specialists in nutrition, sports and pets to show how eggs can benefit health, like providing different recipes. Then, they focused on maternity and healthy nutrition, talking about eggs in infant and family nutrition. On World Egg Day, Brazil participated in the culinary marathon of the Latin American Egg Institute.
Colombia: 323 eggs
The National Federation of Poultry Producers donated one million eggs to low-income families through food banks, as an invitation to tackle food insecurity, to transform “individual” power into “collective” power with such a superb food item. The organization requested donations to achieve the goal of 2 million eggs.
Costa Rica: 240 eggs
In an event carried out at a public park, 3,000 free breakfasts were provided, with eggs central to the dish. They also carried out a contest, “The largest egg,” a show for children and presentations for adults by nutritionists, among other events.
Mexico: 392 eggs
The International Egg Fair was held at the epicenter of egg production in the country – Tepatitlán, Jalisco – with presentations and culinary and art activities. Also, a seminar on eggs and human nutrition was presented at the National Institute of Nutrition. Conferences were given in several cities to medicine, nutrition and gastronomy students, as well as publications in newspapers and social media.
Recipes, digital campaigns, contests, donations, training of professionals, and events – a whole range of activities for this food of paramount importance in Latin America. I think the wide perspectives seen in the region are unique.
What do you think?
