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  • Animal Nutrition Views

    Blog Ioannis Mavromichalis
    Ioannis Mavromichalis, PhD, gives his views on poultry and pig nutrition based on his experience as a nutrition consultant with clients around the world.

    Probiotics: Science and Marketing

    May 6, 2013By Ioannis Mavromichalis

    Probiotics have made tremendous leaps in progress both in technical efficacy as well as marketing in becoming the second ingredient after organic acids in preference for antibiotic-free diets...Read more

    Tips for marketing animal nutrition

    Apr 3, 2013By Ioannis Mavromichalis

    Modern marketing goes beyond advertisement; it includes offering valuable information to your customers to highlight your expertise as you help them improve their profitability...Read more

    New questions about using enzymes in pig, poultry feed

    Mar 21, 2013By Ioannis Mavromichalis

    Enzymes are being used with increasing frequency in pig and poultry feed, but questions regarding their combined effects remain largely without concrete answers...Read more

    Natural additives - what to call them?

    Mar 6, 2013By Ioannis Mavromichalis

    Additives from plant origin or based on similar compounds found in certain phytogenic materials are called by different names; all conflicting and even misleading...Read more

    We need additives that reduce pig, poultry feed costs

    Feb 22, 2013By Ioannis Mavromichalis

    Additives that reduce feed cost are nowadays preferred over those that enhance productivity or health, especially by those on a limited budget due to current high prices for most ingredients...Read more


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